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Nothing listed fits all of that yet. Try removing a requirement: a deployment model or a market is usually the one that rules everything out.
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Your industryAny
Interface language your team needsAny
Your company sizeAny
Tools you already useAny
CRM
E-commerce
Ad platforms
Analytics
Data warehouse
Content management
Collaboration and automation
Messaging and service
How it is deployedAny
Most marketing teams choose a cloud service. Self-hosted and open source suit teams with their own engineers.
Pricing modelAny
Attestations you needAny
Where the data must be keptAny
A region covers its countries: data kept in Europe covers France.
Read before you decide
- FoundationThe brand platform and the message house: one source for every disciplineWhat a brand platform holds (positioning, proposition, proof, voice), how to build a message house on top of it, and how one platform keeps advertising, PR, social, sales and service saying the same thing in their own words.
- FoundationConsistency and adaptation: one idea across channels, languages and culturesWhat to keep the same everywhere and what to adapt: the standardisation debate in international marketing, distinctive brand assets as the mechanism of consistency, and what changes for Arabic- and French-speaking markets.
- FoundationWhat integrated marketing communications is, and what it is notWhere the idea came from, how its definition moved from consistent tools to a managed business process, how it differs from multichannel and omnichannel, and the misreadings that keep it shallow.
How these were ranked
Ranked only on how well each listing's checkable facts fit your answers. IMC Institute owns no listed product: no one pays to appear, and no one can pay to rank.
60in the directory
0serve your objective
0fit well enough to show