Match

Find the platforms that fit

Answer a few questions and get a short list, with the reasons.

5 platforms fit what you need

5 platforms cover everything you asked for. Add a detail or two below (your industry, interface language or the tools you use) to tell them apart.

1

Semrush

Keyword research, site audits, rank tracking and competitor data for search, sold as monthly or annual plans.

Strong match100
  • Covers Search (SEO and paid search)
  • Publishes its plan prices and limits.

Check first: API access requires the Business tier.

Full profile
2

Google Analytics 4

Event-based analytics for websites and apps, in a standard edition and a paid Analytics 360 edition.

Strong match100
  • Covers Search (SEO and paid search)
  • Exports raw event data to BigQuery, including streaming export with no event limit.

Check first: The daily BigQuery export of a standard property is capped at 1 million events, and is paused if the cap is consistently exceeded.

Full profile
3

Ahrefs

Backlink, keyword and rank data for search, sold as published monthly plans with an API.

Strong match100
  • Covers Search (SEO and paid search)
  • Publishes prices for every plan, from $29 a month (Starter) to $1,499 a month (Enterprise).

Check first: The Starter plan is credit-based and can only be renewed monthly.

Full profile
Next: see them side by sidePricing, disciplines, coverage and what to ask each one, on one page.

Sharpen your matches

Optional

Answer any of these and the list re-orders instantly. Skip what you don't know.

Your industryAny
Interface language your team needsAny
Your company sizeAny
Tools you already useAny
CRM
E-commerce
Ad platforms
Analytics
Data warehouse
Content management
Collaboration and automation
Messaging and service
How it is deployedAny

Most marketing teams choose a cloud service. Self-hosted and open source suit teams with their own engineers.

Pricing modelAny
Attestations you needAny
Where the data must be keptAny

A region covers its countries: data kept in Europe covers France.

Every discipline is a mustAny

Other platforms that fit (2)

  • Google AdsBuys ads on Google Search and Google's other properties through an auction, with campaigns run by the advertiser.
    Strong match100
  • Amazon AdsSells sponsored ads on Amazon's store and programmatic display, video, audio and streaming-TV ads, now managed in Amazon Ads Agent.
    Strong match100

Read before you decide

How these were ranked

Ranked only on how well each listing's checkable facts fit your answers. IMC Institute owns no listed product: no one pays to appear, and no one can pay to rank.

60in the directory
5fit well enough to show
How ranking works →